E-commerce reports are crucial for business owners and managers to understand data and decide wisely. They help track sales, handle stock, study customers, measure advertising impact, and plan ways to boost efficiency and profits.
Choosing the right reporting tool can solve many problems. We suggest reading a thorough article from Mipler about Shopify reporting app. Choose only the best tools for work!
Reports in e-commerce. Are they needed?
Here are the benefits you get with reports:
Performance Tracking. Reports help monitor sales, revenue, and overall business performance. By studying these signs, sellers can grasp their business’s condition and decide wisely.
Managing inventory. Reports on inventory levels and sales trends help sellers prevent overstocking or shortages and ensure popular products are always available.
Customer Insights. Reporting customer behavior, preferences, and buying patterns allows merchants to adapt their marketing and sales strategies.
Financial Analysis. Financial statements provide important information about profitability, costs, and cash flows, helping with budgeting, forecasting, and financial planning.
Marketing and sales optimization. By analyzing the effectiveness of marketing campaigns and sales channels, sellers can optimize their strategies to increase conversion rates and ROI.
Time management. Automated reports streamline processes by removing the necessity for manual data collection and analysis. This grants salespeople the opportunity to concentrate on strategic business initiatives.
Key Features of the Better Reports Application
Better Reports is a cutting-edge tool that empowers users to comprehend and scrutinize their business comprehensively. Despite its recent launch, it has swiftly risen to prominence as a leader in analytics and reporting.
Businesses favor this application for its capability to furnish real-time data and sophisticated functionalities customized for Shopify users. It has garnered acclaim for its intuitive interface, dependability, and capacity to connect multiple stores for cohesive reporting.
The main functionality of Better Reports includes:
- Access to over 100 pre-built reports and metrics covering various business areas like sales, payments, inventory, customers, and more.
- User-friendly interface enabling the creation of personalized reports using pivot tables or visual charts to suit your preferences.
- Integration with platforms such as Google Sheets, Sendgrid, and Excel, enhancing its versatility as a business analysis tool.
- Capability to generate custom reports and metrics utilizing diverse fields, metrics, and formulas, ensuring precise analysis tailored to your needs.
- The ability to analyze data not only from online platforms but also from POS terminals, offering a broader view of business operations.
- Features for scheduling and automating the reporting process, ensuring timely receipt of reports without manual effort.
Benefits of Better Reports
- Access real-time data and advanced features customized for Shopify users.
- Seamlessly integrate with Shopify and popular platforms like Google Sheets, Sendgrid, and Excel.
- Utilize over 100 built-in reports and metrics covering various aspects of your business.
- Create custom reports and metrics using different fields and formulas.
- Enhance business analysis capabilities with automated reporting processes and POS terminal data analysis.
Conclusion
E-commerce reporting is vital for business growth. It aids in sales monitoring, inventory management, customer analysis, advertising evaluation, and strategy development.
Better Reports streamlines data analysis with extensive features, ensuring merchants can effectively track performance, manage resources, and drive business success.
This article is devoted to the review of the prevalent report application on Shopify, but there are many other, not worse, alternatives on the market. It all depends on what functionality you are looking for and what pricing policy you pursue.
We want you to find the perfect product. In the following reviews, we will explain in detail Mipler reports, which can be very helpful for your business.
Good sales!
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